Does Koko Analytics use cookies?
Whether Koko Analytics uses any cookies depends on which tracking method you chose to use.
If using cookie-based tracking, the plugin uses a single cookie named _koko_analytics_pages_viewed with a lifetime of at most 24 hours. This cookie is used to keep track of the list of pages viewed by the current visitor.
| Cookie Name | Cookie Lifetime |
| __koko_analytics_pages_viewed | up to 24 hours (midnight) |
Because of this cookie Koko Analytics can reliable detect returning visitors and unique pageviews without having to store any personal information on your server.
Disabling cookies entirely
You can disable the use of cookies entirely from the Koko Analytics settings page by choosing any of the other tracking methods.
Why does Koko Analytics use cookies by default?
We believe cookies to be more private than alternative methods for determining returning visitors and unique pageviews. Cookies have several important advantages over alternative methods for determining whether someone is a returning visitor.
- Cookies have an expiration time, meaning they automatically expire once this time has passed.
- Visitors have control over the cookies stored in their browser. They can refuse them up front, clear them at will or inspect them from their browser’s developer tooling.
- Cookies are more accurate. With the cookie in place, you can be sure that the visitor is counted as a returning visitor when they return (within the cookie’s lifetime) from the same device and browser combination.
With cookieless tracking (also called fingerprinting) it can happen that two unique visitors end up having the same fingerprint and thus will only be counted as a single visitor.
As long as you comply with the applicable cookie laws in your legislative area, we believe cookies are the best option for most sites out there.